Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What I will learn?
Unlock the power of data with our Web Analytics Course, designed for Business Intelligence professionals seeking to enhance their skills. Dive into actionable recommendations for improving website design, optimizing marketing campaigns, and refining content strategies. Master popular web analytics tools, learn to set them up, and explore key metrics like session duration, page views, and conversion rates. Gain insights into industry benchmarking, data analysis techniques, and effective report preparation to drive informed business decisions.
Live mentoring rooms weekly
Count on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Master web analytics tools: Configure and utilize essential analytics platforms.
Optimize marketing strategies: Enhance campaigns with data-driven insights.
Analyze key metrics: Evaluate session duration, bounce rate, and conversions.
Benchmark industry standards: Compare metrics to identify improvement areas.
Present data effectively: Create clear, impactful reports for stakeholders.