Basic course of 4 hours free
Completion certificate
AI tutor
Practical activities
Online and lifelong course
What I will learn?
Unlock the power of data with our Social Media Analytics Course, designed for digital marketing professionals who are eager to excel. Dive into data analysis techniques, uncover trends, and gain audience insights. Master key metrics like click-through rates and engagement, and learn how to prepare effective reports. Evaluate campaign performance, set objectives, and develop actionable recommendations. Explore essential tools like Google Analytics, Twitter Analytics, and Facebook Insights to optimize your social media strategy.
Live mentoring rooms weekly
Count on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Learning outcomes
Strengthen the development of the practical skills listed below
Analyze content performance: Master techniques to evaluate how well your social media content is doing.
Identify trends: Discover patterns so you can stay ahead in the digital marketing scene.
Understand audience behavior: Gain insights into how users interact and what they prefer.
Measure key metrics: Calculate click-through rates, conversions, reach, and engagement.
Prepare effective reports: Learn how to simplify data and create reports that are clear and have impact.