Unlock the power of Facebook Analytics with our comprehensive course designed for comms professionals. Dive into key performance indicators, master conversion and engagement metrics, and explore reach and impressions. Learn to optimise Facebook advertising through targeting, budgeting, and ad formats. Enhance your data analysis skills with Excel, data visualisation, and statistical basics. Gain proficiency in calculating campaign metrics like CTR and ROAS. Develop actionable insights, and refine your reporting and presentation skills for impactful communication.
Count on our team of specialists to help you weekly
Imagine learning something while clearing your doubts with people who already work with it? At Apoia this is possible
Have access to open rooms with various market professionals
Expand your network
Exchange experiences with specialists from other areas and solve your professional challenges.
Strengthen the development of the practical skills listed below
Master KPIs: Analyse conversion, engagement, and reach metrics effectively.
Optimise Ads: Utilise targeting, budgeting, and ad formats for better results.
Excel in Data: Leverage Excel and visualisation for insightful analysis.
Calculate Metrics: Determine CTR, ROAS, and conversion rates accurately.
Craft Reports: Create clear, impactful reports with visual aids.